Marketing Land:
Marketing Land provides a lot of quality content on
different topics and industry news. From updates in content management systems,
to new features on social media platforms, their posts are informative and
relevant. Recently some of their posts covered the CES Tech event in Las Vegas
by posting panel discussions and blogging about different topics that were
covered throughout the event. This live blog allowed people, who may not have
been able to make it to the actual event, stay informed and become a part of
the discussion even though they were not in attendance. Their blog lets you
interact with various industry leaders, while providing their audience with
content that is engaging and educational.
Econsultancy:
The insights on the Econsultancy blog range from the entire
digital businessslash marketing spectrum, and even dive into more specific niche industries.
The resources they offer provide practical advice for brands to market
themselves online in a way that follows best practices but also integrates
innovative trends. When it comes to innovation and the latest and greatest in
digital marketing, Econsultancy always has it covered. Whether you're B2B or
B2C, or work in fashion or healthcare, Econsultancy offers advice for marketing
that nearly any business can apply to their tactics to help reach their own
objectives.
Kissmetrics:
The Kissmetrics blog offers analytics and testing insights inpcworld on everything you'd ever need when it comes to marketing. Data-driven marketing is truly their expertise. The team at Kissmetrics regularly examines statistical trends to create reports that can better inform brand's online performance. These posts help create solutions for companies looking to improve their online marketing, and a lot of their findings can help to shape the decisions made for a lot of companies as they try to achieve their marketing goals. Arguably the best part about their insights, and their real differentiator in comparison to blogs that are seemingly similar, is that nearly all of their thoughts are backed by corresponding metrics that support and provide reasoning for the advice they're giving. techtargetmedia